{"id":137057,"date":"2023-06-15T09:56:54","date_gmt":"2023-06-15T07:56:54","guid":{"rendered":"https:\/\/zity.eco\/?p=137057"},"modified":"2023-06-15T09:58:12","modified_gmt":"2023-06-15T07:58:12","slug":"campagne-securite-zity","status":"publish","type":"post","link":"https:\/\/zity.eco\/fr\/blog\/campagne-securite-zity\/","title":{"rendered":"Zity lance une campagne de sensibilisation \u00e0 la s\u00e9curit\u00e9"},"content":{"rendered":"\n<ul><li><em>La soci\u00e9t\u00e9 d&rsquo;autopartage renforce une fois de plus son engagement en faveur de la s\u00e9curit\u00e9, tant au volant que dans les relations intimes, en lan\u00e7ant une campagne de sensibilisation innovante.<\/em><\/li><\/ul>\n\n\n\n<ul><li><em>Pour la troisi\u00e8me ann\u00e9e cons\u00e9cutive, Zity by Mobilize a r\u00e9ussi \u00e0 r\u00e9duire le nombre d&rsquo;accidents de 51% gr\u00e2ce au projet pilote \u00ab\u00a0\u00a0\u00bbSafe Driving\u00a0\u00bb<\/em><\/li><\/ul>\n\n\n\n<ul><li><em>Gr\u00e2ce \u00e0 ce projet pilote, la soci\u00e9t\u00e9 d&rsquo;autopartage a r\u00e9ussi \u00e0 identifier que 39% des impacts se produisent \u00e0 moins de 20 km\/h, concluant apr\u00e8s analyse que 52% de ces accidents sont caus\u00e9s par des distractions.<\/em><\/li><\/ul>\n\n\n\n<p>Madrid, 15 juin 2023<\/p>\n\n\n\n<p>La soci\u00e9t\u00e9 d&rsquo;autopartage Zity by Mobilize <strong>renforce une fois de plus son engagement en faveur de la s\u00e9curit\u00e9<\/strong> en lan\u00e7ant une campagne de sensibilisation innovante. Afin de promouvoir une conduite responsable et d&rsquo;encourager des relations intimes saines, des brochures d&rsquo;information ont \u00e9t\u00e9 produites et \u00e9tablissent une comparaison int\u00e9ressante entre la s\u00e9curit\u00e9 au volant et les relations intimes.<\/p>\n\n\n\n<p>Sous le slogan \u00ab\u00a0Pour une fiert\u00e9 libre et s\u00fbre\u00a0\u00bb, l&rsquo;entreprise cherche \u00e0 souligner l&rsquo;importance de la responsabilit\u00e9 personnelle \u00e0 l&rsquo;int\u00e9rieur et \u00e0 l&rsquo;ext\u00e9rieur de la voiture. Selon les r\u00e9sultats de son <strong>projet pilote \u00ab\u00a0Safe Driving\u00a0\u00bb<\/strong>, plus de <strong>39 % des accidents se produisent \u00e0 moins de 20 km\/h. <\/strong>Apr\u00e8s analyse, on conclut que<strong> 52 % de ces accidents sont dus \u00e0 des distractions.<\/strong> Conscient de cette r\u00e9alit\u00e9, Zity by Mobilize a entrepris de sensibiliser ses utilisateurs \u00e0 l&rsquo;importance de la s\u00e9curit\u00e9 dans tous les aspects de la vie.<\/p>\n\n\n\n<p>Au cours de cette semaine, et \u00e0 l&rsquo;occasion de la Pride, Zity distribuera un d\u00e9pliant d&rsquo;information pour rappeler l&rsquo;importance de la s\u00e9curit\u00e9 dans nos relations. Les brochures d&rsquo;information soulignent que la prudence, le respect et la prise de d\u00e9cisions en connaissance de cause sont essentiels pour \u00e9viter les accidents de la route et pour maintenir des relations personnelles saines et s\u00fbres.<\/p>\n\n\n\n<figure class=\"wp-container-2 wp-block-gallery-1 wp-block-gallery has-nested-images columns-default is-cropped\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" width=\"1200\" height=\"492\" data-id=\"137065\"  src=\"https:\/\/zity.eco\/wp-content\/uploads\/2023\/06\/Portada-Interior_-FR.jpg\" alt=\"zity s\u00e9curit\u00e9\" class=\"wp-image-137065\" srcset=\"https:\/\/zity.eco\/wp-content\/uploads\/2023\/06\/Portada-Interior_-FR.jpg 1200w, https:\/\/zity.eco\/wp-content\/uploads\/2023\/06\/Portada-Interior_-FR-768x315.jpg 768w, https:\/\/zity.eco\/wp-content\/uploads\/2023\/06\/Portada-Interior_-FR-24x10.jpg 24w, https:\/\/zity.eco\/wp-content\/uploads\/2023\/06\/Portada-Interior_-FR-36x15.jpg 36w, https:\/\/zity.eco\/wp-content\/uploads\/2023\/06\/Portada-Interior_-FR-48x20.jpg 48w, https:\/\/zity.eco\/wp-content\/uploads\/2023\/06\/Portada-Interior_-FR-600x246.jpg 600w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/figure>\n<\/figure>\n\n\n\n<p>\u00ab\u00a0Chez Zity, nous sommes attach\u00e9s \u00e0 la s\u00e9curit\u00e9. Nous voulons que nos utilisateurs profitent d&rsquo;une exp\u00e9rience de conduite en toute s\u00e9curit\u00e9 et qu&rsquo;ils encouragent le respect et la responsabilit\u00e9 dans tous les domaines de la vie\u00a0\u00bb, d\u00e9clare <strong>Pilar Garcia, CMO de Zity by Mobilize<\/strong>. \u00ab\u00a0C&rsquo;est pourquoi nous avons d\u00e9velopp\u00e9 cette campagne de communication pour sensibiliser sur l&rsquo;importance de la s\u00e9curit\u00e9 personnelle dans toutes nos actions\u00a0\u00bb.<\/p>\n\n\n\n<p>Dans le cadre du projet pilote \u00ab\u00a0Safe Driving\u00a0\u00bb, <strong>250 v\u00e9hicules \u00e9lectriques<\/strong> de la flotte madril\u00e8ne sont \u00e9quip\u00e9s de dispositifs d&rsquo;aide \u00e0 la conduite, dont le fonctionnement est bas\u00e9 sur l&rsquo;intelligence artificielle pour l&rsquo;\u00e9valuation des risques et l&rsquo;alerte. L&rsquo;entreprise a ainsi r\u00e9ussi \u00e0 <strong>r\u00e9duire la fr\u00e9quence des accidents de 51 % depuis mai 2020<\/strong>, \u00e0 am\u00e9liorer les habitudes de conduite de ses utilisateurs et \u00e0 recueillir des informations en temps r\u00e9el sur l&rsquo;\u00e9tat des v\u00e9hicules. En outre, les \u00e9v\u00e9nements \u00e0 risque tels que le freinage, la conduite soudaine ou inappropri\u00e9e, les alertes pour des collisions possibles, la vitesse excessive ou les situations <strong>\u00e0 risque dues aux passages pi\u00e9tons ont \u00e9t\u00e9 r\u00e9duits de 28%.<\/strong> Gr\u00e2ce \u00e0 ces bons r\u00e9sultats, le nombre de dispositifs embarqu\u00e9s \u00e0 Madrid a \u00e9t\u00e9 augment\u00e9 de 100 unit\u00e9s pour atteindre 350. En outre, <strong>Zity lancera en juin son projet pilote \u00ab\u00a0Safe Driving\u00a0\u00bb dans sa flotte milanaise<\/strong> de 450 v\u00e9hicules.<\/p>\n\n\n\n<p>N&rsquo;oubliez pas de faire preuve de prudence et de s\u00e9curit\u00e9 sur la route, et de faire preuve de la m\u00eame vigilance dans vos moments intimes.<\/p>\n\n\n\n<p><strong>Voyagez en toute s\u00e9curit\u00e9 avec Zity ! &#x1f49a;<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>La soci\u00e9t\u00e9 d&rsquo;autopartage renforce une fois de plus son engagement en faveur de la s\u00e9curit\u00e9, tant au volant que dans les relations intimes, en lan\u00e7ant une campagne de sensibilisation innovante. Pour la troisi\u00e8me ann\u00e9e cons\u00e9cutive, Zity by Mobilize a r\u00e9ussi \u00e0 r\u00e9duire le nombre d&rsquo;accidents de 51% gr\u00e2ce au projet pilote \u00ab\u00a0\u00a0\u00bbSafe Driving\u00a0\u00bb Gr\u00e2ce \u00e0 [&hellip;]<\/p>\n","protected":false},"author":13,"featured_media":137079,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false},"categories":[1660],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v18.5.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Zity lance une campagne de sensibilisation \u00e0 la s\u00e9curit\u00e9 &ndash; Zity<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/zity.eco\/fr\/blog\/campagne-securite-zity\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Zity lance une campagne de sensibilisation \u00e0 la s\u00e9curit\u00e9 &ndash; Zity\" \/>\n<meta property=\"og:description\" content=\"La soci\u00e9t\u00e9 d&rsquo;autopartage renforce une fois de plus son engagement en faveur de la s\u00e9curit\u00e9, tant au volant que dans les relations intimes, en lan\u00e7ant une campagne de sensibilisation innovante. Pour la troisi\u00e8me ann\u00e9e cons\u00e9cutive, Zity by Mobilize a r\u00e9ussi \u00e0 r\u00e9duire le nombre d&rsquo;accidents de 51% gr\u00e2ce au projet pilote \u00ab\u00a0\u00a0\u00bbSafe Driving\u00a0\u00bb Gr\u00e2ce \u00e0 [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/zity.eco\/fr\/blog\/campagne-securite-zity\/\" \/>\n<meta property=\"og:site_name\" content=\"Zity\" \/>\n<meta property=\"article:published_time\" content=\"2023-06-15T07:56:54+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-06-15T07:58:12+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/zity.eco\/wp-content\/uploads\/2023\/06\/Portada-Interior_-FR.jpg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"Pilar Garc\u00eda Carrasco\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebSite\",\"@id\":\"https:\/\/zity.eco\/#website\",\"url\":\"https:\/\/zity.eco\/\",\"name\":\"Zity\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/zity.eco\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"fr-FR\"},{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/zity.eco\/fr\/blog\/campagne-securite-zity\/#primaryimage\",\"inLanguage\":\"fr-FR\",\"url\":\"https:\/\/zity.eco\/wp-content\/uploads\/2023\/06\/50_zity_lifestyle_11-2022_0025-scaled.jpg\",\"contentUrl\":\"https:\/\/zity.eco\/wp-content\/uploads\/2023\/06\/50_zity_lifestyle_11-2022_0025-scaled.jpg\",\"width\":2560,\"height\":1707,\"caption\":\"campa\u00f1a seguridad\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/zity.eco\/fr\/blog\/campagne-securite-zity\/#webpage\",\"url\":\"https:\/\/zity.eco\/fr\/blog\/campagne-securite-zity\/\",\"name\":\"Zity lance une campagne de sensibilisation \u00e0 la s\u00e9curit\u00e9 &ndash; Zity\",\"isPartOf\":{\"@id\":\"https:\/\/zity.eco\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/zity.eco\/fr\/blog\/campagne-securite-zity\/#primaryimage\"},\"datePublished\":\"2023-06-15T07:56:54+00:00\",\"dateModified\":\"2023-06-15T07:58:12+00:00\",\"author\":{\"@id\":\"https:\/\/zity.eco\/#\/schema\/person\/17c4376e7153a69004bfefe9da359b21\"},\"breadcrumb\":{\"@id\":\"https:\/\/zity.eco\/fr\/blog\/campagne-securite-zity\/#breadcrumb\"},\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/zity.eco\/fr\/blog\/campagne-securite-zity\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/zity.eco\/fr\/blog\/campagne-securite-zity\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Portada\",\"item\":\"https:\/\/zity.eco\/fr\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Zity lance une campagne de sensibilisation \u00e0 la s\u00e9curit\u00e9\"}]},{\"@type\":\"Person\",\"@id\":\"https:\/\/zity.eco\/#\/schema\/person\/17c4376e7153a69004bfefe9da359b21\",\"name\":\"Pilar Garc\u00eda Carrasco\",\"image\":{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/zity.eco\/#personlogo\",\"inLanguage\":\"fr-FR\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/9e6914af7ffc4692846e1fa1e3b1d8d0?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/9e6914af7ffc4692846e1fa1e3b1d8d0?s=96&d=mm&r=g\",\"caption\":\"Pilar Garc\u00eda Carrasco\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Zity lance une campagne de sensibilisation \u00e0 la s\u00e9curit\u00e9 &ndash; Zity","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/zity.eco\/fr\/blog\/campagne-securite-zity\/","og_locale":"fr_FR","og_type":"article","og_title":"Zity lance une campagne de sensibilisation \u00e0 la s\u00e9curit\u00e9 &ndash; Zity","og_description":"La soci\u00e9t\u00e9 d&rsquo;autopartage renforce une fois de plus son engagement en faveur de la s\u00e9curit\u00e9, tant au volant que dans les relations intimes, en lan\u00e7ant une campagne de sensibilisation innovante. 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